Atkinson’s Theory of Motivation

Atkinson’s Theory of Motivation John Atkinson gave the theory of achievement motivation (n Ach). Based on McClelland’s ideas.that is need foe achievement, need for power and need for affiliaction. According to Atkinson, motivation Read More …

Murray’s Theory of Motivation

Henry Murray’s theory motivation (1893-1988)-American psychologist studied the combination of internal motivations and external demands. He emphasized that individuals are integrated, dynamic and complex in nature, and are constantly responding to a Read More …

Theories of Motivation

Theories of Motivation I] Drive-Reduction Theories of motivation A need is a deprivation that energizes the drive to eliminate or reduce the deprivation. e.g. The body’s need for food arouses Read More …

What are the Emotions? its definition, nature & importance

Definition of Emotion The Latin root word mot, meaning “to move,” Emotion can be defined as the “feeling” aspect of consciousness. Buck defined, ‘Emotion is the process by which the Read More …

Aggression and social attachment

AGGRESSION   Definition: “Aggression is defined as behavior directed toward another individual carried out with the immediate intent to cause harm.”   THEORIES OF AGGRESSION Lorenz’s Theory of Aggression Basic Read More …

Mechanism of sex: meaning, early studies, determinants, approaches

Mechanism of sex or sex motivation   Like in most primates, human males are more or less constantly potent and fertile. Human females are, however, different from other mammals in Read More …

MECHANISM OF THIRST OR THIRST MOTIVATION

MECHANISM OF THIRST OR THIRST MOTIVATION   Hormonal Mechanism Anti-di-uretic hormone (ADH) is the hormone that regulates the loss of water through the kidneys. However, this physiological mechanism is not Read More …

Mechanism of hunger or hunger motivation

1.3. Mechanism of hunger  or hunger motivation   1.Gastric Contractions In 1912, Walter Cannon and A. L. Washburn conducted an experiment that revealed a close association between stomach contractions and Read More …

Approaches to the study of motivation and emotion

 Approaches to the study of motivation and emotion Definition of Emotion Emotion is the process by which the motivational potential is realized or “read out” when activated by challenging stimuli. Read More …

Motivation-Concepts and Components

Notes for 1.1. Concepts and Components of Motivation. What is Motivation? Definition of Motivation Motivation is the process by which behaviour is activated and directed toward some definable goal. (Kleinginna Read More …